HOW TO START THE LUCRATIVE BUSINESS OF TRADING ON TRAVELLING LUGGAGE BAGS, LAPTOP/SCHOOL BAGS AND FEMALE HAND BAGS:LEARN THE SECRET OF HOW TO MAKEN300,000MONTHLY PROFIT WITH
A LITTLE START UP CAPITAL
Let me introduce you to a business that is common, and yet some people are quietly making comfortable living out of it. Have you ever gone to a shop around your area to buy a travelling bag, the other day you wanted to travel? Or you just bought a laptop and you needed a bag for it. Ok, I am sure as a parent, you have bought school bags for your kids. What about you ,as a lady reading this article, I am sure you have bought several bags, to match special clothing for special occasions- you know what I mean. But wait a minute! Has it ever crossed your mind that this is a business that you too can do? No I don’t think so. You probably think it is a common business. And even if you wanted to start the business, nobody would show you the secret of how to start.
My dear friend, the secret of how to start this seemly-common-but-lucrative bag trading business, that I am about to reveal to you, will make the people, who are already into the business green with envy. You know why? Because it is a business that some people spend 5-7 apprenticeship learning the trade
WHAT IS THE MARKET POTENTIAL?
Bags are a used by everybody: we need bags to travel with-to pack our belongings; Students need bags to pack their books to school; workers need bags to pack their files, documents, laptops to office. What about ladies? They need “plenty” of bags of different colors, shapes and design to “match” different outfits that they will wear to different occasions.
So, as you can see the market for bag trading business is so huge that it can accommodate almost anybody that is interested in starting the business.
HOW DO I START THIS BUSINESS?
Traditionally, to start this business, you would have to learn the trade through apprenticeship by “serving your master “for 5-7 years. Then after the completion of your apprenticeship, your master will then “settle” you will a token to enable you rent a shop to start on your own. Most of the things you learn informally include, product knowledge, prices, customer relations and contacts of suppliers
But let me show you how to start this business within one-month, even with a little start-up capital. The following steps will be helpful to get started:
- Conduct a market research
This process is important to enable you have detailed practical information about the business. Go out, move around your neighbourhood, your town. Go to the market close to you. Find out how much various bags are sold. Talk to people who are already into the business, observe what they do. From the market research, you would also be able to identify good locations, where there are no bag traders, that you could open your shop. You would be amazed about the amount of information and experience you would gather from this process.
- Contact the supplier to get the wholesale prices of bags
Our company BethelMendels International Ltd is major importer/manufacturer of various bag products in Nigeria- travelling bags and luggages, laptop/school bags, and female hand bags
PLEASE CLICK HERE TO VIEW THE PICTURES OF THE VARIOUS BAGS AND THEIR RETAIL PRICES.
- Open a physical shop or online store
Traditionally, to trade on bags, you would need to rent a shop in a busy location, where people would come and buy from you. The cost of renting a shop, depending on the location is between N30,000- N100,000 per annum. However the limitation of having a physical shop is that your business is restricted to your immediate locations-only the people that pass through your shops see your product and buy from you. Moreover, your operation time is limited to only daytime (8am-6pm, Monday to Saturday)
The trend right now is to develop a website – a virtual, online store for your business, where you display all your products and the retail prices. Customers can visit your online shop and place order for your bags which you deliver to them at their door step.
Your online store is open to the whole world 24/7. Your business does not close shop. Customers can visit your online store even at 12am in the morning. You can live in Lagos and even have customers all over Nigeria. You can do payment on delivery, using courier companies. Check out our bags online stores in Nigeria.www.bethelmendelsbags.com
Curiously, I have noticed that while we have few complete online store for female hand bags, we do not have any for luggages and travelling bags. So we launched our complete online bag store in Nigeria, first of it kind. I am sure you will be the first person to develop an online store for luggage bags after www.bethelmendelsbags.com
Did I stir up your mind, thinking in this direction? Yes you need to take action right now! This is a virgin opportunity! Be the first to sell travelling bags online, where people can shop for bags and have it delivered to their door steps.
HOW PROFITABLE IS THIS BUSINESS?
Bag trading business is very profitable. The retail profit margin is usually between 50%-100%. Let me give you a brief analysis of the amount of profit you can realize trading on bags
Laptop/ School bags
You buy N2,000, N2,700 each and sell between N3,500-N5,000 each. Profit: N1,500- N3,000 each
Female hand bags
You buy the female hand bags N2,800 each, you sell at N4,000-N5,000 each. Profit: N1,200-N2,200 each
You buy the cloth luggage of 4-pieces pack @ N13,500 from us. You have 4 different sizes you sell in units. Below are the retail prices of the various sizes:
Small size- N4,000
Big size- N5,000
Bigger size- N7,000
Your profit is N24,000-N13,500= N10,500 per 4-pieces pack of luggage bag
HOW TO MARKET YOUR BAGS AND INCREASE YOUR DAILY SALES
The only selling method the traditional bag traders know is to open a shop in a busy location, stock and display their bags for people who pass by to see and come to their shop to buy. This method does not stimulate increased sales as you have to wait endlessly for people to walk into your shop.
Below is a detailed marketing strategy that will guarantee a monthly sales profit of N300,000
OFF-LINE MARKETING STRATEGIES
This involves all the marketing activities that are not done on the internet. These include:
(1).open a shop
It is advisable to open a shop in a busy location: along main roads or close to market places where many people can see your bags displayed. However, you will need to create a lot of awareness using the marketing tools below to drive traffic to your shop
One-on-one personal selling
This involves word -of- mouth product presentation and selling. Talk to people within your social sphere (friends, colleagues, neighbours family members etc) about the bags you sell. Send an SMS to all the contacts of your acquaintances on your phone. Tell them, to also introduce your product to their friends.
Everybody you come across on a daily basis may actually be your potential customers. Don’t be ashamed to tell people about the product you sell
(B). Use handbills, fliers, posters, banners, business cards,
Print fliers/ handbills for the various bags and strategically distribute them to homes, offices, hotels banks etc. You will be amazed at the kind of positive response you get in terms of sales. If for example, you share about 1000 fliers you are likely going to get about 80 calls for enquiries and possibly about 20 people may buy from you. The use of posters, banner and business cards are also very effective.
SELL IN BULK TO BAG TRADERS
You can decide to do only bulk sales. In this case you may not need to rent a shop to even stock the bags. You only buy goods when a customer places order
We have a customer in Ado Ekiti who does only bulk supplies to bag traders in Ekiti state. And almost on weekly basis he makes purchases of about two million naira worth of bags. He supplies mostly the laptop/school bags. He buys from us at the rate of N2,000 each and sell to his customers at N2,200 making a profit margin of N200 from each bag.
If he supplies 2,000 bags in a month he would make whopping profit of 400, 000. YES, FOUR HUNDRED THOUSAND NAIRA MONTHLY PROFIT
How do I get bulk bag traders to supply to?
Simply print a handbill for the bags showing that you do wholesale with your contacts on it. Go out and meet all the bag traders in your area, show them samples of your bags and leave your handbills with them for future contact. Offer them attractive wholesale prices. You will be amazed at the positive response you will get.
ONLINE (INTERNET) MARKETING STRATEGY
This involves all the marketing activities that are done on the internet. Nowadays, a lot of businesses are going online. In few years to come, if your business is not online, you will be out of business! The beauty of the online store is that you don’t need to stock goods or spend huge about of money to rent an expensive shop.
YOU CAN RUN AN ONLINE STORE FROM THE COMFORT OF YOUR HOME, AND DELIVER TO CUSTOMERS WHEN THEY PLACE ORDER.
The following tips are important to help you run an online business
(1). Develop a website- an online shop for your product
If you want to succeed in business in this era of internet technology, then you must have a virtual shop- an online store where people can assess and purchase your products from all over the world. You do this by creating a website for your business.
Please, visit www.bethelmendelsbags.com to view our website for the bags and luggage. You can use our content to create your own website.
Use a paid website:
With about N30, 000, your website…….www.yourcompanyname.com… …with be ready within 72 hrs. Call Henry 07065804088 to develop one for you. When you have a website, your business is open to the world 24/7. Click onwww.bethelmendelsbags.com to view a sample of a paid website.
PLEASE NOTE THAT YOUR WEBSITE IS YOUR “VIRTUAL OFFICE/SHOP”. ANYBODY FROM ANY WHERE IN THE WORLD CAN VISIT YOUR ONLINE OFFICE TO DO BUSINESS WITH YOU. YOUR ONLINE OFFICE IS OPEN TO YOUR CUSTOMERS DAY AND NIGHT…..24/7. WITH YOUR WEBSITE AND YOUR CONTACT GSM PHONE, YOU DON’T NEED TO RENT AN EXPENSIVE OFFICE/SHOP TO DO BUSINESS
(2). Use Social Media Network
(a). Go to www.facebook.com Sign up, get connected to friends. Use it to promote your products/services. You can also create a fan page account. Anybody who likes your page will automatically be receiving update about your post on your products/services. You can also create a group page
How to use facebook to promote your business:
-Normal posting: upload the picture of your products and their benefits on your wall. All your facebook friends will see them
– Open a facebook fan page. Anybody who likes your page sees your product posting
– Join a facebook discussion forum. Many forum have membership in thousands. When you post your product advert, all your forum members see it
– Targeted inbox message: you can send a message of your product to the message inbox of your target facebook account user.
– Place a facebook advert. This is a paid per click advert. Most advert on the right hand side of your facebook home page are paid for. when somebody clicks on the advert, it links them to your website where they can get detailed information about your products.
PLEASE NOTE THAT ALL YOUR FACEBOOK ADVERTS SHOULD HAVE YOUR CONTACTS: PHONE NUMBER; EMAIL; WEBSITE ADDRESS
To get a detailed manual on the step by step guide on facebook internet marketing( EXCLUSIVE ONLY TO CUSTOMERS THAT HAVE PURCHASED OUR PRODUCTS)
Send your name, phone number and email address to email@example.com
(b).Go to www.twitter.com Open a twitter handle account. Get followers and promote your products to them
(c). Go to www.linkedin.com Open a profile account, network with professionals and promote your product to them.
(d). Use www.instagram.com Open an account and upload pictures of your products
(e). Join an online forum e.g www.nairaland.com . Nairaland is one of the most visited sites in Nigeria. You can post free information about your products on the site and you can be sure that thousands of people will see it and contact you.
Go to www.google.com, type in “ list of online forum in Nigeria” you will get a list of other online forum, sign up with them
(3). Use free classified advert websites
Go to www.olx.com.ng , www.jiji.com , www.kaymu.com Go to www.google.com type in “free classified advert websites in Nigeria” you will get a list of them. Post your product advert on them. IT IS ABSOLUTELY FREE
(4).Use Bulk SMS Campaign
Visit www.bethelsms.com, Open an account on the platform. You can send SMS as low as N1 per unit.Using bulk SMS platform, you can send customized SMS messages to a single/ several group of GSM numbers
Remember less than 45% of Nigerians Listen to Radio daily, Less than 35% Nigerians watch TV daily, Less than 25% Nigerians read News paper daily, Less than 20% use internet daily. While over 95% of Nigerians in all Areas and Location read SMS on their GSM Phones.
With bulk SMS, you can reach your target customers, cheaper, faster and more conveniently…………because you can send SMS to many phone numbers at the same time.
For marketing purposes, get the phone contacts of potential customers from the internet, newspapers, business directory etc, send them SMS promoting your products and services
(5). Use bulk email campaign
Just like bulk SMS, you can send bulk email to your potential customers to market your products. For bulk email market visit www.mailchimp.com
Get the email contacts of your target customers from internet search, newspaper advert, and business directories and send them an offer for your products
(6). Use your blackberry messenger (BB PIN)
With your blackberry phone, you can send free messages to other blackberry users within your network. This message can even be re-broadcasted to other people. This is a good tool to market your products
(7). Use your whatsApp messenger
This works like blackberry messenger, and it’s access cost is cheaper than blackberry. It has even become more popular than blackberry messenger.
You can have access to all your phone contacts via whatApp.
(8) Youtube video marketing
Go to www.youtube.com Open a youtube account for your products and start to upload the video of your products for marketing purposes
How to drive traffic to your website
- All your marketing materials should showcase your website- your newspaper adverts, fliers, posters, business cards etc
(3). Place advert on www.google.com or www.facebook.com . You can even open a facebook fan page to promote your products and services and to drive traffic to your website
(4). Go to www.blogspot.com to start blogging- Use the blog website to give out free information to your target audience- sharing your experiences and expertise
(5). Submit free interesting articles to publication websites. Share valuable information of your expertise to attract people to your website. Go to www.ezicle.com . use google search for other free article websites.
(6). Share your website address and business profile on social networking sites like www.facebook.com ,www.twitter.com and www.linkedIn.com
HOW TO GET STARTED
You have been given all the valuable information you need to succeed in this business
Now take action!
(1)Decide on which of the bags to start up with:
You can market only the luggage bags
You can sell only the laptop/school bag
You can sell only the female handbags
(2) Put into action all the above elaborated marketing strategies
(3) To place order for the bags, call the following numbers for purchase:
08028732799, 08036911296, 08033264815, 08176727751
The opportunity to change your financial life is here, but the decision lies in your hand.
I wish you success and God bless.
For further enquires visit: www.bethelmendelsbags.com