Customers, members or converts?

Customers, members or converts?


churchA careful study of modern churches will reveal these categories of people. Most churches of today have either one of these people in majority and they will determine the health or otherwise of those churches.

  1. Customers

These are people who only come to the church to collect blessing of healings, miracles, signs and wonders. They seek for prayers and ministrations for one afflictions or the other. They move from church to church every now and then. They want prophetic directions but are not interested in serving The Lord. They largely see God as Father -Christmas who is obligated to give to them and meet their needs, either they serve Him or not.

Preachers also play along by only telling them what they want to hear and use their swagger to fleece rather than feed them. Such churches operate largely as Hospitals— where people come for solutions but don’t stay. Constant movement of people in and out of the church is very rampant. No stable members and back door loses is frequent.

  1. Members

These are regular and nominal church members. They are both cultural and nominal Christians who have been in church for a long time, but are not in Christ. They are more faithful to the church and their leaders than to Christ. They believe more in what their leaders says than what the Bible says. Most times, they become stakeholders, power brokers and cliques in the church. Their lifestyle drives people away from the church because they are eyesore to others. You can be members of a church, yet you don’t really know The Lord. Ask Judas, Ananias and Saphira and Diotrephes in the Bible.

  1. Converts

These are people who truly repent of their sins, have personal encounter with Christ and experience true inner transformation by the renewal of the Holy Spirit. They have moved from darkness to light and from serving sin, Satan to serving The Lord in truth and Spirit.

They are growing to true disciples of The Lord and daily showing the fruits of salvation in every area of their lives. They are FREE from lies, bribery, fornication, adultery and corruptions of this life.

Now, the big question is this, which one these three people are I the majority in our churches?

A true healthy church demands for more converts than customers and members. And it will have to start with pastors and our pulpits. What is being regularly dish out from the pulpit is what will determine the kind of people that will fill our pews.

Remember, if we don’t lead the people to God by preaching the undiluted gospel of Christ regularly, they will nonetheless lead us and our churches away from Christ.

If we fail to give altar call for genuine repentance from sin and ungodly living, our churches shall be filled with customers and cultural Christians and will never become a Rapturable church.

My newest book, DISCIPLESHIFT TODAY will HELP every sincere pastor raise more converts and disciples than customers and routine members.

Akin-John is President of International Church Growth Ministries (08023000714;,,